UEFA Champions League Final- Madrid


Sportsrooms was proud to work with our partners FUSE on our fourth UEFA Champions League Final this year in Madrid. FUSE provide marketing and commercial services for brands and rights holders at sporting events around the world and Sportsrooms are contracted to help deliver the hotel programme for Pepsi, a major Champions League Sponsor.

What we did

With our FUSE colleagues Sportsrooms provided accommodation, ticket distribution and comprehensive customer service for over 1000 Pepsi guests over Champions League Final weekend. This involved managing the contract, room allocations and operations of 11 hotels across the City.

In addition to corporate guests we also looked after consumer prize winners and a series of Music artists who staged shows in Madrid during the Finals weekend.

Utilising local staff we managed the Welcome Desk at each hotel, delivering key information about the weekends activities and the City.

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