In August and September 2025, Sportsrooms delivered a comprehensive accommodation programme in support of the Women’s Rugby World Cup, hosted across multiple cities throughout England.

Operating at national scale, the tournament required fully coordinated accommodation solutions for all 16 competing teams, match officials, tournament workforce, and VIP guests — delivered within a defined competition window and across a diverse range of host locations.

Large-Scale Contracting Across 55 Hotels

Sportsrooms contracted and managed over 30,000 room nights across 55 hotels nationwide, ensuring consistent standards, appropriate team environments, and commercial oversight throughout the tournament lifecycle.

Early market engagement and structured procurement strategies enabled us to secure suitable inventory aligned to team logistics, venue locations, and operational requirements, while maintaining cost control within a competitive market.

Operational Planning for Elite Performance Environments

Beyond hotel contracting, Sportsrooms led detailed operational planning for all 16 teams, including:

  • Room allocations and secured floor plans
  • Dedicated team meeting and recovery spaces
  • Menu coordination aligned to performance requirements
  • Structured team arrival and departure management

Close collaboration with tournament organisers, team operations staff, and hotel partners ensured seamless execution at every host location.

Commercial Governance and Financial Oversight

Sportsrooms managed the full contractual lifecycle, including rate negotiation, cancellation and attrition protections, and invoicing management. This disciplined commercial framework safeguarded financial exposure while delivering transparency and accountability across a multi-hotel, multi-city programme.

With 30,000+ room nights delivered across England, Sportsrooms demonstrated its capability to manage complex, high-volume accommodation programmes at national scale — combining commercial discipline with operational precision in support of a world-class global sporting event.

Published 26th February, 2026