Sportsrooms, one of the country’s premier sports travel agencies, are proud to be appointed as the sustainable travel partner for Leicestershire County Cricket Club. Sportsrooms will work with the club to develop county cricket’s first carbon neutral team travel programme.
Highlighting the significant impact team travel has on the environment, Sportsrooms has recently launched ‘Green Team’, an industry-leading initiative designed to help professional sports teams put in place actions to reduce their carbon footprint.
Over the course of the season, Sportsrooms will track, monitor, and help reduce the Club’s impact on the environment through a tailored travel programme. This will include looking at more sustainable methods of team travel and sourcing hotels which champion sustainability. Any remaining carbon emissions from the team travel programme will then be offset through verified carbon offsetting projects around the world.
Chris Newsham, Director at Sportsrooms, said: “We are delighted to be announced as Leicestershire County Cricket Club’s sustainable travel partner. At Sportsrooms, we launched ‘Green Team’ to enable sports teams the infrastructure to help achieve their sustainable travel goals, and we are thrilled that Leicestershire have become the first cricket club to sign up to this initiative.”
“The Club are fully engaged with reducing its impact on the environment and we are excited to work together to achieve a carbon neutral team travel programme.’’
LCCC Cricket Operations Manager Dan Nice said: “We are a club that has green as a core colour and it’s great that we also have green values at the heart of our strategy.
“The partnership with Sportsrooms has been first-class, with the agency helping us with logistics, including working through the challenges presented by COVID-19 in the last two years.
“When in the middle of day-to-day planning, you realise that decisions taken within our operations and logistics affect the environment, and sustainability is a topic that has been widely discussed at the Club.
“’Upon learning about Sportsrooms’ work with Forest Green Rovers and other sport teams, we were naturally keen to see how we could introduce this initiative into county cricket given the amount of travel involved. Although we’re naturally based in the Midlands, the miles soon rack up.’’
“We worked out our carbon footprint for fixtures from the 2021 season, which was an interesting exercise, and are delighted to join the ‘Green Team’ initiative as a result. We are keen to give something back and joining the initiative is a commitment to that.
To learn more about the ‘Green Team’ initiative please visit www.greenteamtravel.com